Konga merge with Yudala to become Africa’s largest e-commerce platform - Gistyou


Monday, 16 April 2018

Konga merge with Yudala to become Africa’s largest e-commerce platform

TWO top Nigerian online malls, Konga and Yudala, yesterday, merged to become Africa’s largest ecommerce platform. The decision emerged after Zinox Technologies, owners of the Yudala brand, acquired Konga a few months back.

Konga, before it was acquired, was one of Nigeria’s largest online malls and Yudala, pioneer composite e-commerce company was also a strong offline and online retail shop. The merger, which is said to take effect from Tuesday May 1, 2018, will see both companies operate under the KONGA brand name, to facilitate operation that can see them effectively become the biggest organized retail and e-commerce/ marketplace outfit on the African continent. 

The strategic decision will see the new company leverage the combined strengths of both platforms to broaden the scope of organized retail and ecommerce in Nigeria and deliver more value to customers and merchants. Chairman of Konga, Mr Olusiji Ijogun, while announcing the merger, stated: “Combining forces to power the new Konga will enable us effectively achieve our goals of platform expansion and accelerated
growth, as we embark on an ambitious journey to redefine the retail ecosystem with the industry’s most advanced technology. “Effective from May 1st, Yudala will now operate under the name KONGA, with dual CEOs in the
persons of Nick Imudia who will be in charge of online among others and Prince Nnamdi Ekeh who will be responsible for offline."

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